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Identity Guidelines

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Identity Guidelines
 
Proper Use of the Bella Corporation name:

The official company name is Bella Corporation. If need be, you may referred to the company as "Bella Corp" or even just "Bella." Under no circumstances should the company be referred to as "Bella-USA.com" or "Bella-USA" (it's our web site address, not the company name).

All of our logos may be downloaded from the Logos page.

Proper Use of the Bella Logo:

 
The Bella logo can be altered in size but not in any other way. The logo should be regarded not as type but as a singular graphic mark. As such, do not break, alter, or use type to recreate the logo.
 
Improper Use of the Bella Logo:
 
  • Drop shadows or beveling.
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  • Outline. (with or without a color fill)
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  • Multiple colors, patterns or gradients. The Bella logo is only approved for use as a black or white logo.
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  • Altering of the typeface, kerning, placement, or treatment of other elements in logo.
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