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Press Release
March
18 |
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BURBANK, CA,
(March 18, 2003)
– Post-Op Video, Inc., a leading supplier of digital video
solutions, today announced the formation of Bella Corporation, a
new and separate entity established to focus on designing and
producing innovative products. Bella Corporation will take over
the development, marketing and sales of the highly successful EZ
Keyboard series of editing keyboards that are available for both
Macintosh and Windows versions of the leading video applications
including Apple Final Cut Pro, Avid Xpress DV, Adobe Premiere,
After Effects, and more.
“Post-Op Video has been in the business of supplying non-linear
editing systems both for sale and rental as well as manufacturing
the EZ Keyboard products. Because of the success of our EZ
Keyboard series of products and our desire to further grow the
brand, separating our manufacturing business from Post-Op Video
is the natural next step,” stated Gard Cookson, President of
Bella Corporation and Post-Op Video. “This will enable us to
provide clear and effective marketing, and to build an even
stronger brand.”
Bella Corporation will continue to manufacturer the EZ Keyboard
line of specialty keyboards, selling both at the wholesale and
retail level. Bella’s relationship with the current dealers and
resellers will remain unchanged, and the company plans to expand
dealer support.
Post-Op Video will continue to provide digital video solutions
for the video industry. The company offers system sales,
rentals, technical support and training for Media 100, Avid,
Apple and other top brands. Post-Op Video is an authorized
dealer for Media 100, Avid, Rorke Data, Digital Voodoo, AJA, IBM,
Compaq and is an Apple Pro Video VAR. The Post-Op Video Rental
Department offers the flexibility of renting a video editing
system utilizing one of their 24-hour access edit bays or having
the system set up on location.
For more information on Bella Corporation go to
www.Bella-USA.com.
Visit booth
#SL1667 at NAB 2003, 4/7 through 4/10, Las Vegas.
For more
information on Post-Op Video, go to
www.PostOp.com.
© 2003 Bella Corporation. All company or product names mentioned
may be the trademarks of their respective owners. |
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